The logo is to be simple and type based. Looking at different methods of making the 'ART' stand out is a simple test. Choosing to look into colour for the the sustinabale work done, I chose to look into green:
After a review from the SU they wanted it to be 'i' and caps 'ART'. Placing it in a box helps to reinforce the logo to stand alone and be its own entity. They did not want the colour green so I opted for a purple hue:
Finalised Logo. I am happy that the work was very easy to do with a quick turnaround. I have discussed that the logo could be lino cut to give it more personality and human feel, which they really like:
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